Swift Industries Zeitgeist Handlebar Bag

Meet the Swift Industries Zeitgeist Pack, your go-to 12‑liter chameleon for bikepacking, gravel gallivants, or dashing downtown deliveries. At $210, this dual-function saddle/handlebar bag delivers rugged durability, sleek aesthetics, and clever versatility. Strap it front or rear, pack it tight, squeeze it snug—the Zeitgeist laughs in the face of gear clutter and low-key pretension.

We use this bag for both bikepacking and long rides. When bikepacking I'll toss my lightweight tent in here as well as my whole sleep kit. The side pockets are used for storing must have items like snacks and electrolytes. Utilizing this bag for longer rides I'll keep extra layers in here, snacks, water filter, tools, spare tubes and patch kit.

Mounted smart and sleek—Zeitgeist on handlebars, ready to roll.

Unique Features of the Zeitgeist Pack

• Rigid HDPE liner + compression drawcord — keeps the bag chunky when full and tidy when not. Even while loaded to the max the bag keeps its shape with no sag.
• Flip-top with MOLLE and D‑rings — incredibly expandable for whatever you need to attach. Lights? Check. Camp mug? Check.
• Collapsible side pockets — one of our favorite features on this bag. We love to keep items like electrolytes, tools, and other items in these pockets. They secure with a buckle and are super handy.
• Dual mounting options — Want to switch it up and use this thing as a seat bag? Go for it.

Minor Quibbles

• Not fully waterproof —the bag is not waterproof. It sheds rain well enough but to keep everything truly dry you'll need to use it with a waterproof liner.
• Clearance issues — running lots of suspension or a heavier set up in front? This bag can come awfully close to your tire. It's best to keep this bag loaded with lighter weight pieces of it.
• Extra accessories cost more — there is a host of accessories available for this bag but you'll have to pony up some extra cash.

Who Is Swift Industries?

Seattle-based Swift Industries handcrafts premium, eco-conscious cycling bags with modular versatility, rugged X‑Pac fabrics, and local production pride. The Zeitgeist is a poster child: reusable materials, built-to-last attitude, and an ability to switch personalities—from commuter casual to back‑country tough.

See the SWIFT ZEITGEIST PACK, and learn more about SWIFT INDUSTRIES.

Final Bytes

The Swift Zeitgeist Pack is the Swiss Army knife of bike bags: polished, practical, and purpose-built. It's not waterproof, it's not ultralight, and you'll pay extra for flair—but it excels at staying rigid, organized, and downright good-looking on any ride. Want a bag that handles your gear—and your ego—with grace? This is it.